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Jomashop has been a premier retailer of luxury items since 1999, partnering with both small and large websites and a range of content creators. Whether you’re an influencer in the lifestyle niche or a blogger in the luxury space, the Jomashop Affiliate Program provides an exciting opportunity to monetize your influence and your platform. 

Introduction to the Jomashop Affiliate Program

Jomashop is a leading name in luxury retail, especially known for its wide selection of watches, jewelry, handbags, and accessories. With over 30 years of delivering high-quality, authentic products, Jomashop has solidified its reputation for competitive pricing and accessibility in the industry. Anyone seeking the best in luxury timepieces and other items can count on the platform for its blend of premium offerings and reliable service.

With its focus on customer satisfaction and hassle-free transactions, Jomashop has attracted a loyal customer base. One of the platform’s key selling points is its streamlined shopping experience with a massive inventory of sought-after luxury items making it easier for customers to keep coming back. Coupled with Jomashop’s transparent policies, you can benefit from the platform’s reputation as an affiliate giving you a trustworthy foundation for promotional campaigns.

Jomashop is particularly popular for its exciting selection of luxury watches including 

an array of prestigious brands such as Rolex, Cartier, and Omega. These high-end brands are often hard to find and are pricier in traditional retail settings. Jomashop offers easy access and competitive prices making it a go-to destination for watch collectors. 

Overview of the Jomashop Affiliate and Influencer Programs

Jomashop offers two main partnership options, the Affiliate Program and the Influencer Program, where partners earn commissions by promoting high-end items like luxury timepieces. Both programs cater to different types of promoters but either way, the platform offers an enticing opportunity for anyone qualified to earn lucrative commissions.

Jomashop’s affiliate program is ideal if you have a website, a YouTube channel, and a social media platform with a substantial following in niches such as lifestyle, fashion, and luxury markets. As an affiliate, you can earn commissions on each completed sale generated through your unique referral links. If you’re a creator with a solid social media presence, Jomashop’s Influencer Program offers a more tailored partnership, focusing on platforms like TikTok or Instagram. As a partner, you enjoy access to exclusive deals, limited-time promotions, and possibly long-term collaborations.

In terms of the commission structure, Jomashop guarantees commissions from 4% to 10% on eligible and high-value sales. The affiliate program is available through the Commission Junction (CJ) platform, where you can track real-time reporting and sales. There is a 30-day cookie duration, giving affiliates an extended window from the first click-through to earn commissions on purchases. Payments can be expected every month and sent either through PayPal or direct deposits depending on your preference. 

Once approved as an affiliate for Jomashop, you’ll gain access to exclusive resources and custom landing pages. You can promote Jomashop products through links, banners, and product feeds on websites, blogs, and social media. There is also a dedicated affiliate team you can tap into if you need personalized assistance. 

Benefits of Partnering with Exquisite Timepieces to Promote Luxury Watches 

If your main focus is exclusively promoting luxury timepieces, Exquisite Timepieces (ETP) offers a more personalized and exceptional affiliate program. As an authorized dealer for over 60 luxury watch brands, you’re partnering with an established and trustworthy retailer with over 20 years of experience since 1998. ETP provides access to a vast selection of carefully curated luxury watches from world-renowned brands like Omega, Rolex, Seiko, and more. As an affiliate, you can leverage the value and popularity of rare, in-demand pieces and earn higher commissions.

One of the main advantages of Exquisite Timepieces‘ affiliate program is its high commissions, up to 6% on all eligible sales. You are rewarded for conversions on high-value watches with high average order value (AOV), which means you only need a few sales to enjoy substantial earnings. In terms of the affiliate cookie duration, the platform provides an extended timeframe of up to 30 days. This gives potential customer more time to think through their decisions and higher chances of conversion on your part. 

What makes ETP’s partner program even better are the year-round deals that you can take advantage of to boost your promotional campaigns. The brand’s competitive pricing is one of the best in the industry, with offers often more affordable than traditional retailers. It’s even more enticing for affiliates with the majority of their following based in the United States because ETP provides fully insured, complimentary shipping across the United States.

In terms of support, ETP affiliates can rely on the platform for dedicated support from a team of affiliate managers. From product insights to promotional tips and advertising resources, you’ll have everything you need to succeed as an affiliate. Once you’re part of ETP’s team of partners, you’ll have access to the affiliate dashboard for easy sales and performance tracking and enjoy a level of support that’s hard to beat in a thriving and competitive luxury watch market.

How to Join the Exquisite Timepieces Affiliate Program

If you’re ready to be a part of ETP’s exciting affiliate program, simply follow this step-by-step guide to get started: 

  1. Go to our sign-up page: Start your application by visiting the Exquisite Timepieces Affiliate Program page. This is where you’ll find important details about the program and a quick and easy application form.
  2. Provide basic details: Complete the application form with relevant information such as your full name, email, phone number, and a link to your main media channel. 
  3. Wait for approval: Our ETP affiliate team will review your application. Approval will usually take a few days and you’ll receive a welcome package to confirm your eligibility for the affiliate program.
  4. Start promoting: As soon as your application is approved, you’ll have access to marketing materials and tools so you can start promoting luxury watches and earn commissions. 
  5. Get affiliate support: If you need help with choosing the right products or how to optimize campaigns, we have a team of account managers to assist you every step of the way. 

By joining ETP’s program, you gain access to an extensive range of marketing resources, personalized support, and performance-tracking tools that make it easy to succeed.

Why Promoting Luxury Watches through ETP is a Great Opportunity

Choosing ETP to promote luxury timepieces allows you to enjoy a few advantages including an attractive commission structure, high AOVs, and a longer cookie duration. Plus, you’re partnering with a trusted, resource-rich program to ensure you have everything you need to succeed in this highly competitive market.

It doesn’t matter if you’re new to affiliate marketing. If you’re ready to enter the luxury watch market and share with its ever-growing revenue, sign up, and start your journey to earning passive income by becoming an ETP affiliate today! 

FAQs

What commission rates does the Exquisite Timepieces Affiliate Program offer?

ETP offers a competitive commission rate of up to 6% on all eligible sales, making it a rewarding choice for many affiliates in the lifestyle, luxury, and fashion niches. 

When and how will I receive my affiliate commissions?

At Exquisite Timepieces, we pay affiliates their commissions monthly. You can choose between popular payment methods such as PayPal or direct deposit. 

Are there specific guidelines for promoting luxury watches through ETP?

Affiliates are encouraged to use ETP’s approved marketing materials, including banners and high-quality images, to promote luxury watches. It is advised that affiliates avoid bidding on branded search terms in pay-per-click ads to ensure brand integrity.

What kind of support and resources are available to affiliates?

ETP provides a variety of resources, including marketing materials, product feeds, and a dedicated affiliate dashboard to track performance. You’ll have access to dedicated support to offer personalized recommendations and tips to help maximize sales.

Introduction to Bob’s Watches

Bob’s Watches is a renowned online marketplace specializing in buying, selling, and trading luxury pre-owned watches, with a particular focus on Rolex. Founded with the goal of creating a transparent platform for watch enthusiasts, Bob’s Watches has gained popularity for its dedication to honesty and integrity in pricing. By openly listing both the buy and sell prices of each watch, the company has earned a trusted reputation, making it a go-to destination for collectors and first-time buyers alike. Over the years, it has built a heritage rooted in trust and expertise, providing exceptional service in the luxury watch industry. 

One of the key selling points of Bob’s Watches is its transparent pricing model. Customers can confidently purchase pre-owned luxury watches, knowing they are getting fair market value. In addition to Rolex, the company also deals with other prestigious brands, offering a wide selection of certified, authentic timepieces. Each watch sold by Bob’s Watches undergoes a rigorous inspection process to ensure its quality and authenticity, further strengthening its reputation as a leader in the pre-owned luxury watch market.

Overview of Bob’s Watches Affiliate and Influencer Programs

Bob’s Watches offers a rewarding affiliate program designed to give promoters a unique opportunity to earn substantial commission by using their online platforms. Affiliates earn a competitive 5% commission on each sale, and with a cookie window of 14 days, there’s a solid chance to capture sales even after the initial click.

This affiliate program is incredibly user-friendly, allowing participants to create and launch their own landing pages using free templates provided by Bob’s Watches. This helps make it accessible for both experienced marketers and newcomers alike. Additionally, participants have access to easy-to-use sales and commission tracking tools to monitor performance and optimize their campaigns.

In addition to the affiliate program, Bob’s Watches offers influencer and ambassador partnerships. These collaborations extend to high-profile figures, from industry influencers to renowned athletes, reflecting the brand’s commitment to staying at the forefront of the luxury watch market. Through these influencer partnerships, Bob’s Watches enhances its visibility while reinforcing its reputation for quality and authenticity.

Benefits of Partnering with Exquisite Timepieces’ Affiliate Program

You have an opportunity to unlock unparalleled earning potential and long-term success with Exquisite Timepieces. By partnering with a leading name in the luxury watch industry, you’re not just joining an affiliate programme, you will be stepping into a world of iconic timepieces and exceptional rewards. As an authorized dealer for over 60 prestigious brands, we offer you direct access to the most coveted names in horology.

What sets our affiliate program apart? Beyond the impressive 4% commission on every sale, there’s an additional 2% bonus on watches priced over $5,000. Our affiliate program extends further than just earning a commission. It’s about tapping into the high-demand luxury market and securing long-term financial success. With every transaction, you’re capitalizing on a global love for luxury watches and you’re able to turn your passion into a lucrative opportunity.

At Exquisite Timepieces, we’re invested in your growth from the start. Our affiliates enjoy extended cookie durations, real-time tracking tools, and a dedicated support team to help maximize performance. With over two decades of industry expertise, high conversion rates, and competitive pricing, we provide a seamless, profitable experience. Partnering with us means aligning with a trusted dealership that’s committed to your success every step of the way.

How to Join the Exquisite Timepieces Affiliate Program

Joining the Exquisite Timepieces affiliate program is simple and comes with a host of benefits. To get started, visit our affiliate program page and fill out the short registration form. Once enrolled, you will have access to a comprehensive suite of marketing tools specifically designed to enhance your promotional efforts and drive success. Whether you’re just starting out or a seasoned affiliate marketer, our team of dedicated professionals is here to provide the guidance and support you need to maximize your potential and achieve outstanding results.

Conclusion: Why Joining Exquisite Timepieces Affiliate Program is a Great Opportunity

Whether you’re a seasoned affiliate marketer or just getting started, joining our affiliate programme presents a fantastic opportunity to increase your earnings. With access to the most exquisite luxury watches on the market and highly competitive commission rates, there’s no better time to jump in.  Join today and take advantage of this rewarding venture in the luxury watch industry.

FAQs

What makes the Exquisite Timepieces affiliate program unique compared to others?


The Exquisite Timepieces affiliate program stands out by offering more than just commissions. With access to over 60 prestigious luxury watch brands, including an impressive 4% commission on every sale and an additional 2% bonus on watches priced over $5,000, we provide an opportunity to grow within a high-demand, lucrative market.

What kind of support can I expect as an affiliate?


We are dedicated to your growth from day one. Our affiliates benefit from extended cookie durations, real-time tracking tools, and a dedicated support team that helps you maximize your performance. Whether you’re new to affiliate marketing or experienced, we will ensure you have the resources to succeed.

What types of watches will I be promoting as part of this program?


As an affiliate with Exquisite Timepieces, you will be promoting some of the most coveted and iconic timepieces in the luxury watch industry. With access to over 60 prestigious brands, you will be able to capitalize on the growing global demand for high-end watches.

How can I track my performance and earnings?


We offer real-time tracking tools that give you full visibility over your performance. You will be able to monitor your clicks, conversions, and commissions, making it easy to stay on top of your earnings and adjust your promotional strategies as needed to maximize success.

Affiliate Programs for luxury watches present a unique opportunity for influencers and marketers to earn commissions. As an affiliate, you can benefit from Watches2U’s competitive commission rates, high average order values (AOV), and the credibility of an established brand in the industry. Whether your audience is avid collectors or casual watch enthusiasts, you’ll find high-quality, in-demand timepieces to promote.

Introduction to Watches2U Affiliate Program

The Watches2U Affiliate Program offers a convenient and lucrative opportunity for influencers and marketers looking to enter the growing luxury watches market. As a leading online retailer, Watches2U boasts a massive catalog of high-end watches from popular brands like Casio, Citizen, Seiko, and Fossil. By joining the affiliate program, you can earn commissions from sales on these sought-after timepieces.

One of the main advantages of the Watches2U Affiliate Program is its competitive commission rates. As an established retailer, it’s well-known in the watch market giving you credibility as a partner. You can benefit from high conversion rates and get access to the retailer’s massive selection of watches to promote. Plus, the program includes access to real-time performance tracking so you can monitor your success and earnings.

Timepieces available in Watches2U are highly coveted in the luxury watch industry. All watches are carefully curated, featuring the perfect blend of style, quality, and prestige. Whether for everyday use or formal affairs, the Watches2U catalog offers something for every watch collector and enthusiast. This offers a prime affiliate marketing opportunity, allowing affiliates to reach a growing customer base.

Overview of Watches2U Affiliate and Influencer Programs

Whether you’re a blogger, YouTuber, or social media influencer with audiences interested in luxury and style, this Watches2U Affiliate Program provides an easy entry into the luxury watch market. The program offers competitive commission rates on every eligible sale. Through the program’s tiered system, affiliates can earn up to 5% per eligible sale. The Watches2U’s product catalog is wide and varied, including top brands such as Rolex, Omega, Patek Philippe, and many more.

Watches2U also collaborates with influencers and ambassadors through a tailored Influencer Program. This program suits social media personalities with substantial followings on popular platforms like Instagram or TikTok. The goal is to showcase Watches2U watches through unboxings, reviews, and other related content. Benefits include getting product samples, exclusive discounts, and potential commissions on select items.

As a Watches2U affiliate, you enjoy the program’s highly competitive commission structure where you’ll earn a percentage of each sale completed through your affiliate links. The amount of commissions varies according to factors like the watch’s average order value (AOV). The higher the AOV, the more commissions you can earn. As for the cookie duration, the program offers a 30-day window while payments are processed monthly and paid through bank transfer or PayPal. 

Benefits of Partnering with Exquisite Timepieces 

Affiliates looking for a more attractive alternative to the Watches2U program can consider the Exquisite Timepieces (ETP) Affiliate Program, giving you access to prestigious brands like Rolex, Omega, Tudor, Hublot, Blancpain, and many more. Our curated and broad collection of luxury timepieces appeals to a wider audience with higher AOVs and higher chances of significant earnings. 

One of the major benefits of partnering with ETP is our higher commission structure compared to other watch affiliate programs. Our affiliates can earn greater returns per sale, usually up to 6% or higher depending on your performance. As an ETP affiliate, you’re essentially capitalizing on iconic and trending timepieces ensuring higher conversion rates. Even if you only complete a few sales, you’ll be earning a substantial amount for your marketing efforts.

Exquisite Timepieces also offers an extended cooking duration of 30 days giving you more time to receive credit for sales made from your customer’s first visit. A longer tracking window means you can enjoy a higher chance of capturing conversions and earning more money in the process. Even better, ETP guarantees exceptional support not only to affiliates but also to customers. We have a team of account managers who can provide guidance, helping you optimize your promotions and maximize conversions.

With Exquisite Timepieces‘ trusted reputation in the luxury watch industry, you can leverage our credibility to boost your marketing efforts. It’s easier to earn a buyer’s trust and eventually convince them to complete a purchase when you promote through ETP’s affiliate program. We offer a mix of excellent product variety, higher commissions, and exceptional affiliate support.

How to Join the Exquisite Timepieces Affiliate Program

If you’re ready to become an ETP affiliate, joining our program is simple. Here are a few steps you need to complete to get started:

  1. Visit our Sign-up Page: Head over to our affiliate program page where you can find an overview of the ETP program, benefits, and requirements.
  2. Create Your Account: Complete your online application by providing basic information like your full name, contact number, email address, and a link to your main media channel. 
  3. Get Approved as Affiliate: Once we receive your application, our team will review your details to ensure you’re a perfect match with our program. Approval times vary but it will typically take 2 business days or longer.
  4. Access Affiliate Tools: Once approved, you can access ETP’s variety of marketing tools including product images, banners, product links, and exclusive promotions. You can start promoting using our unique referral link so it’s easier to track sales and commissions.
  5. Get Help Through Our Dedicated Support: If you need, you can connect with one of our dedicated account managers who will help you optimize campaigns, offer insights, and ensure you find success in promoting our luxury watches.

Why Promoting Luxury Watches through ETP is a Great Opportunity

Whether you’re a new or a seasoned affiliate marketer, promoting luxury watches through ETP’s affiliate program offers an exciting opportunity to earn commissions on high-value products. Not only do you have access to an exquisite selection of luxury watches but you also enjoy competitive commission rates, extended cookie duration, and dedicated support to help you succeed.

Ready to start earning by promoting coveted luxury timepieces? Sign up for the Exquisite Timepieces Affiliate Program today and join a network of affiliates who are enjoying lucrative commissions showcasing the best brands in the luxury watch market.

FAQs

What commission rate does Exquisite Timepieces offer to affiliates?

Exquisite Timepieces offers up to 6% commission on all eligible sales, allowing affiliates to benefit from each referral and capture high-value earnings from luxury watches with high average order value (AOV). Enjoy lucrative earnings even with just a few sales!

What is the cookie duration for the ETP affiliate program?

The ETP affiliate program offers a 30-day cookie duration. This means you’ll receive credit for any eligible sale made within 30 days of potential customers clicking your affiliate link. This gives partners an extended opportunity to earn commissions on each lead.

Does Exquisite Timepieces offer support or resources to help affiliates succeed?

At Exquisite Timepieces, we offer exceptional support to both our customers and affiliates. As a partner, you’ll receive access to a personalized dashboard to track sales and commissions, as well as regular tips and insights to boost sales. Dedicated account support is also available to help affiliates improve their performance.

What brands of luxury watches can I promote through ETP?

Exquisite Timepieces offers an extensive range of high-end and luxury brands, including Rolex, Omega, Patek Philippe, Audemars Piguet, Grand Seiko, Blancpain, Cartier, and TAG Heuer. This premium selection enables affiliates to attract a wider audience and maximize earning potential with sought-after, reputable brands.

Grand Seiko is well known for a number of things. When I think of this Japanese watchmaker, I think of their groundbreaking Spring Drive movements, their intricately textured dials, and, of course, the iconic lion on their logo. Interestingly, there’s a watch that brings all these elements together in a deliberate, celebratory way: the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307.

It’s a watch I’ve admired from afar for a few months. On paper and in photos, it has always seemed like a brilliant timepiece, but since its release earlier this year, I’ve never felt the urge to rush to my nearest Grand Seiko retailer to see it in person. Why? The case dimensions. I’ll warn you now: this isn’t a small, compact dress watch that effortlessly slides under a tight shirt cuff. 

No, this is a bold statement piece, a watch with real wrist presence that could easily overwhelm smaller wrists. But if you’ve got the frame to pull it off, this could very well be a spectacular addition to your collection.

This week, I got the chance to go hands-on with the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch to see just how beautiful it is in person and whether it lives up to its roaring reputation.

The History of the Grand Seiko Lion

The Grand Seiko lion logo has been around since the brand’s very first watch in 1960, and it’s been a symbol of strength and nobility ever since. The lion, often called the “king of beasts,” perfectly represents what Grand Seiko is all about: precision, power, and a certain regal elegance. 

When they launched the brand, Grand Seiko wanted to create watches that were a cut above the rest, and it almost feels like they chose the lion as their symbol to prove they’ll be leading the way or the pride…

Over the years, the lion has been a pretty prominent part of Grand Seiko’s identity, usually sitting proudly on the case back of their watches. It’s become more of a logo but a statement about the brand’s dedication to craftsmanship and innovation. 

Fast forward to 2024, and Grand Seiko decided to take things to the next level with the ‘Tokyo Lion’ Champagne GMT SBGE307, which made its debut at this year’s Watches & Wonders event. 

This watch does something a little different by moving the lion from the case back to the dial. The dial features a beautiful champagne color and a texture designed to evoke the flow of a lion’s mane. It’s a really clever design idea, bringing the whole essence of their logo front and center. 

This isn’t the first Grand Seiko watch to be inspired by their logo. There have been a couple of other models, such as the SBGA403 with an olive green lion mane dial and the SBGC230, a chronograph with deep maroon coloring. But the new Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is a little more special because this one is not a limited edition.

A Claw-Inspired Case 

As I mentioned in the introduction, the case of the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is a beast in more ways than one. Its architecture is purposely designed to evoke the sharp and abrasive nature of a lion. The case is sharp, bold and angular, and my gosh, the lugs. 

Designed to evoke the shape of a lion’s claws, these lugs certainly aren’t your typical GS lugs. They’re bold and angled, and they have these exaggerated slopes that add a whole other dimension to the case. Yet, as sharp as they look, they’re not uncomfortable. The underside softens the aggression, curving gently down to meet your wrist like a handshake. 

It’s a big case too, no question about it. At 44.5mm wide and 14.9mm thick, it’s not sneaking under any cuffs. Although it has a noticeable presence, it does make up for it with titanium construction. The hardened and high-intensity titanium makes the release 30% lighter than if it was made from standard stainless steel. 

This helps make that hefty set of dimensions more wearable, and with the help of the curved lugs, it has a nice low center of gravity. Yes, it’s big, but it doesn’t feel bulky, which isn’t an easy thing to do. The use of titanium also provides the added benefits of increased scratch resistance and overall durability. 

Now let’s talk finishing. Grand Seiko is known for its high level of finishing when it comes to cases, and the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is no different. The case boasts a mix of hairline brushing and Zaratsu polishing, two contrasting finishes that look glorious side by side. 

The brushing gives elements like the sharp lug tops a matte, utilitarian finish, while the Zaratsu polishing, famed for its mirror-like reflection, adds to its sharp, sophisticated nature. It’s the kind of watch that you want to take off your wrist and turn around in your hands just to see how it catches the light at different angles. 

The fixed black ceramic bezel is a bit of a curveball, and I’m not sure how I feel about it. It looks like it should rotate, since the black insert contrasts dramatically against the crisp titanium metal and cream dial, but it’s not. It’s simply static and marked by a 24-hour scale to work with the GMT hand at the center. 

I’m not mad about its functionality because, at the end of the day, it provides an additional time zone, but I do wish they’d made the bezel in titanium or steel rather than using a black sapphire insert. I feel a design choice like this would have added to the SBGE307’s fierce but sophisticated charm. 

On the other hand, the dual-curved sapphire crystal is perfection. It doesn’t protrude or distract; it’s just there, doing its job with an anti-reflective coating on the inner surface to keep glare to a minimum. 

Together, the bezel and crystal come together for a clean, modern look that works well. Sapphire crystal is also used on the case back, so you have front-row seats to admire the Spring Drive movement at work. There’s also a screw-down crown embossed with the GS logo to assist in a healthy 200-meter water-resistant rating.

A Mane Inspired-Dial

It’s probably pretty obvious, but the dial of the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch is where it really shines. It has this incredible ivory-gold champagne hue with a texture inspired by the organic flow of a lion’s mane. 

It’s subtle, not over the top, but detailed enough that you can understand where its inspiration comes from. It’s one of those Grand Seiko dials that you could stare at all day, with every glance revealing something new. 

It’s a rich and dynamic texture that almost replicates brush strokes, catching the light and adding to its golden shimmer. If you’ve seen the SBGA413 “Shunbun” before, you’ll catch a similar vibe here, although this one leans into a warmer, golden tone that feels even more regal. 

The hands and indices on this dial are pure Grand Seiko. They’re broad, bold, and immaculately finished. The hands are faceted with mirror-like precision, so they pop beautifully against the textured backdrop. 

They’re also generously filled with Lumibrite, which makes them glow bright and legible even in low light. The hour markers are similarly treated, with the 6, 9, and 12 indices standing out as luminous anchors for nighttime legibility. Every facet and angle on these markers is razor sharp, catching the light with a sparkle that screams luxury. 

One standout feature is the hour hand. It’s short and chunky, almost reminding me of a lion’s paw swiping across the dial. I don’t know whether this was intentional or not, but it fits the overall theme well. 

The minute and seconds hands are sleeker but no less impressive, and the red GMT hand provides a pop of contrast against the cream display. The GMT text at 6 o’clock is in the same shade of dark red, sitting below further lettering denoting the Spring Drive movement and the Grand Seiko logo.   

The only other features to note on the dial are the date window and the power reserve indicator. The date replaces the 3 o’clock index, boasting its own silvered border and black-on-white date disc. Meanwhile, the power reserve indicator, a feature I know Grand Seiko watch fans seem to either love or hate, is positioned between the 7 and 8 o’clock markers. 

While I’m often on the side of those who believe the power reserve’s design can interrupt the flow of the dial, I don’t feel that here. The curved indicator nestles into the texture naturally, and you almost don’t notice it until you need it.

A Spring Drive Movement

Housed inside the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is the Caliber 9R66 Spring Drive, a piece of horological wizardry that blends the best of both mechanical and quartz technology. 

It combines a traditional mainspring, which powers the watch like a mechanical movement, with a quartz oscillator and an electronic regulator to deliver unparalleled accuracy and a smooth sweeping seconds hand

No matter how many times I watch the seconds hand of a Grand Seiko Spring Drive watch, I’m always fascinated by how smoothly, silently, and effortlessly it slides across the dial. The levels of precision delivered by the Caliber 9R66 are equally as fascinating. 

It’s accurate to +/- 1 second per day or +/- 1 15 seconds per month. That’s better than most quartz watches, yet it’s achieved without sacrificing the craftsmanship of a mechanical movement. 

The 9R66 also brings GMT functionality into the mix, making this watch as practical as it is beautiful. The independent GMT hand, also known as a “true” GMT, lets you track a second timezone and adjust the time without affecting any of the other hands. 

The Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch also delivers a robust 72-hour power reserve, that’s three full days of uninterrupted performance, meaning you can take it off Friday night, and it’ll still be ticking strong come Monday morning.

Straps

Made from the same high-intensity titanium as the case, the bracelet of the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch is lightweight and tough, perfectly complementing the angular aesthetic of the timepiece. What sets it apart is its H-link design, something of a rarity for Grand Seiko, but it’s a perfect fit for the sharp lines and bold character of the watch. 

As we know, Grand Seiko is all about the details, and the bracelet here is no exception. The links are predominantly brushed, giving it a sleek, understated look, but there are polished accents along the edges that add just the right amount of sophistication. It’s the kind of finishing that catches the light subtly, creating a play of textures that elevates the overall design without being flashy. 

The bracelet is designed with practicality in mind. It’s sized with push pins, which is standard for Grand Seiko’s titanium bracelets, making adjustments straightforward. 

The clasp is a twin-trigger fold over style with three micro-adjustment holes, so you can fine-tune the fit to your wrist. And then there’s the diver’s extension, a bit of an odd choice for a GMT watch but, hey, added functionality never hurts. 

Another arguably odd design choice is the 23mm lug width. It’s going to make finding alternative watch straps a little tricky. But as mentioned, the lugs are drilled, so making the swap will be easy. I just wish you luck finding a good variety of straps to fit between them. 

On-Wrist Experience 

The Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is a big watch, there’s no two ways about it. At 44.5mm in diameter, it’s got serious wrist presence. But something that did surprise me was that it doesn’t wear nearly as large as the specs suggest. 

Thanks to its titanium construction, the watch is incredibly lightweight, making it much more comfortable than you’d expect for its size. The 50mm lug-to-lug distance is also compact enough to keep the watch balanced, even on slightly smaller wrists. And those beautifully curved claw-inspired lugs also help it sit flush on the wrist rather than towering awkwardly. 

If your wrist can handle a larger watch, say if your arm is around 7.5 inches or more in size, then this Grand Seiko is absolutely worth considering. It’s bold without being overbearing, with a design that commands attention without shouting for it. That said, if you’ve got a wrist around 6.5 inches and you prefer your watches on the larger side, you can still pull this off.

Price & Availability

Unlike the other lion-inspired models we’ve seen from Grand Seiko previously, the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch is not a limited edition, which means it’ll stay a permanent part of the Japanese watchmaker’s portfolio until they choose to swap it out for something new in the distant future. This makes it a whole lot more accessible to watch collectors than before.

Price wise, the Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 watch retails for $11,000. Yes, it’s not the most affordable of Grand Seiko’s Spring Drive models, but when you take into account the added GMT complication, the full titanium case and bracelet, and the exquisite detailing of the dial, it really does make sense. 

Since it only came out earlier this year, you might struggle to find it on the pre-owned market, but I have spotted a couple out there retailing for around $9,500.

Conclusion

The Grand Seiko ‘Tokyo Lion’ Champagne GMT SBGE307 is a beautiful watch through and through. It’s a large watch, but its beautifully sharp and sleek titanium construction makes up for that. Those lugs are something special, helping to keep the case low and balanced on most wrists. 

But the real star for me here is the dial. I can’t praise it enough. It’s absolutely breathtaking with its subtle shimmer, rich champagne tone, and the paintbrush-like texture inspired by a lion’s mane. Even though this is a sports watch, the dial adds an undeniable touch of elegance, making it versatile enough for both casual and formal settings. For those who can handle its bold size and aesthetic, the Grand Seiko SBGE307 is a watch that delivers in every way.

Watches say a lot about us. They speak to our sense of style, our punctuality (or attempts at it), and even our personality quirks. Even the smallest parts of our watches can reveal things about us, whether it’s the color of the dial or even the size of the case. Similarly, did you know that even the wrist you choose to wear your watch can reveal something about you?

Most people automatically go for the left wrist, following a decades-old tradition. But many people are choosing to break from the mold, donning their watches on the right wrist instead. 

For some, it’s a matter of comfort or just about practicality. For others, it’s a matter of habit or style. But without us realizing it, there can be some subconscious psychological reasons why we wear our watches on the right hand.

Reasons for Wearing a Watch on the Right Hand 

Wearing a watch on the right hand may not be as common, but it’s certainly not unusual. People have all kinds of reasons for making this choice; some practical, some personal, and some just based on habit. Here are some of just a few reasons you might choose to wear a watch on your right wrist:

Tradition

Tradition often plays a big role in why people wear a watch on a particular wrist. Historically, wristwatches were designed with a specific function in mind: to be easily operated without needing to remove them. Most people are right-handed, so the majority of watches are crafted with a small knob on the right side of the watch face called the crown. 

This crown allows you to wind the watch and adjust the time, so placing it on the left wrist means you can wind and adjust it using your dominant right hand. Wearing your watch on the left also helps protect the watch from damage since the less dominant hand (the left, for most) is generally less active and thus less likely to bump or scratch the watch.

This left-wrist tradition quickly became the standard in Western culture, with the design of wristwatches reflecting it to this day. However, in some cultures, wearing a watch on the right wrist is more common and even carries its own significance. 

In parts of Eastern Europe, South Asia, and the Middle East, for instance, wearing a watch on the right wrist may be linked to cultural norms and values or even religious beliefs. In these regions, people may feel that wearing a watch on the right wrist aligns with certain customs or is seen as a more dignified or respectful choice.

Left-Handed

Being left-handed is one of the most common practical reasons people wear a watch on their right wrist. Since lefties use their left hand for most daily tasks, putting a watch on the right wrist frees up their dominant hand for writing, eating, or using tools. 

This means the watch doesn’t interfere with the activities they perform most frequently, where wrist movement and flexibility are essential. Having the watch on their non-dominant wrist also reduces the chance of accidental damage from tasks that involve fine motor skills or pressure, like chopping, writing, or even playing sports.

Wearing the watch on the right wrist also allows left-handed people to adjust or wind the watch more comfortably with their dominant hand. 

Many traditional watches are designed with the crown (the knob used to set the time) on the right side, which is ideal for right-handers wearing a watch on their left wrist. When left-handed people wear a right-sided crown watch on their right wrist, they can easily access and operate it with their left hand, which might be much trickier if they wore the watch on the left.

Personal Style

Sometimes, wearing a watch on the right wrist is simply a matter of personal style. Watches are often worn as part of an outfit as a fashion accessory, and rightly so. These timekeeping marvels are made to look good, after all. 

So, some people choose to wear their watch on a particular wrist simply because they like how it looks. For some people, a watch on the right wrist feels a bit more unconventional and can help them stand out from the crowd. 

It’s like a subtle statement to show they like to be different. Others might choose the right wrist because it fits better with other accessories. For example, they might wear other pieces of jewelry on the left wrist, like bracelets or bangles.

Physiological Issues

Comfort and health considerations play a significant role in how people choose which wrist to wear a watch on, especially for those managing certain physiological conditions or temporary injuries. 

For example, for people with carpal tunnel syndrome or tendonitis, the choice of wrist can greatly impact comfort. Carpal tunnel syndrome occurs when the median nerve is compressed as it travels through the wrist, often causing tingling, pain, or numbness. 

Wearing a watch on an affected wrist may worsen these symptoms by adding extra pressure to an already sensitive area.

In addition to chronic conditions, injuries like sprains, fractures, or even just soreness from repetitive strain can influence the choice of wrist. For instance, someone with a cast or a bandage on one wrist may naturally shift their watch to the other side. 

Some people may also experience swelling due to circulation issues or arthritis, which can cause fluctuations in wrist size and sensitivity. For these individuals, wearing a watch loosely on the less sensitive wrist or switching wrists based on daily comfort can prevent additional pain and allow them to keep wearing their timepieces.

Which Hand Should a Man Wear a Watch on? 

Traditionally, men are most commonly seen wearing their watch on the left hand. This trend dates back to the early days of wristwatches when pocket watches were converted into wristwatches and worn on the left hand, making it easier for right-handed men to wind them with their dominant hand. Over time, this became a social norm, and it’s still the standard for many men today. 

However, there’s no hard and fast rule that says men must wear their watch on the left wrist. If wearing it on the right hand feels more natural, looks better with other accessories, or simply suits your style, there’s no reason you can’t switch it up. In the end, the wrist you choose says a lot about your personality and your willingness to follow or break tradition.

Which Hand Should a Woman Wear a Watch on? 

Interestingly, the social expectations for women’s watch-wearing have been different from those for men. Traditionally, women were more likely to wear their watch on their right hand, though there isn’t a clear reason why this trend emerged. Some say it’s to differentiate from men’s style, while others suggest it simply became a custom over time. 

Just like with men, though, this tradition is far from a rule. Women today should choose whichever wrist feels right for them. Some women might stick with the right wrist out of habit or preference, while others may find the left hand more comfortable or practical. 

As a female myself, I’m happy to admit my right wrist has always felt the most comfortable for my watches. It was a subconscious decision I made early on, and now I only ever put them on this wrist out of habit. But who knows, maybe I’ll mix it up more often. Ultimately, there’s no right or wrong wrist for a woman to wear her watch on; it should all be personal style and comfort.

Are There Psychological Reasons for Wearing a Watch on the Right or Left Hand?

This is where things get a little interesting and fun. Could the wrist you wear your watch on actually reveal clues about your personality, habits, and even your psychological makeup? Maybe… Psychology often weaves its way into the subtle choices we make, whether it’s our fashion sense or our favorite accessories. 

And yes, some people believe that the wrist you choose for your watch, left or right, could hint at certain personality traits or even offer insight into how you navigate life.

For example, since the majority of people (aka right-handers) tend to make the left wrist their default choice, these people are often associated with a sense of tradition and practicality. It’s a convenient choice, as we’ve already explained, since the left hand is less dominant, so the watch is less likely to get in the way of daily tasks. 

For that reason, those who stick with this classic placement might be seen as organized and maybe even planners at heart, often valuing order and routine.

You could also argue left wrist watch-wearers are less risk averse, choosing the “typical” wrist because they know it’s tried-and-true and keeps their watch more protected. Alternatively, it may just mean they are detail-oriented, as the traditional placement suggests they value efficiency and don’t feel the need to complicate things, especially when it comes to practical manners.

Wearing a watch on the right wrist, while less common, is still an option for many and can equally suggest a few things about that person. It could be that the person is simply left-handed, and wearing their timepiece on the right wrist just makes sense. Or it could be that they want to defy the norm and embrace a choice that’s different and unexpected. 

This alone reflects their confident personality and proves they value self-expression. It also hints at a bravery to go against the grain. Similarly, those who wear their watch on the right wrist might enjoy approaching things from new angles, bringing a fresh, unconventional mindset to everyday choices.

Interestingly, if you’re right-handed but choose to wear your watch on your right wrist, this could hint at an intentional embrace of self-expression. Maybe it’s a sign that you like to make even small choices of your own. 

Similarly, a left-handed person who wears their watch on the left might value comfort but isn’t afraid to endure a bit of awkwardness for the sake of blending in or sticking to what feels “right.”

In the end, whether these assumptions hold true depends entirely on the individual. But there’s something fun about the idea that even a small, everyday choice like which wrist to wear a watch on might reveal a glimpse into someone’s inner workings. 

So, if you’re rocking your watch on the “unexpected” wrist, maybe you’re subtly showing the world you’re not one to follow the crowd—or maybe you’re just all about making things work for you in your own way!

Conclusion 

At the end of the day, it really doesn’t matter which wrist you choose to wear your watch on. You should decide based on your own wants and needs. If you like to be influenced by tradition or you enjoy the practicality and comfort of wearing it on your left wrist, then do just that. Or, if you see yourself as more of a fashion-forward thinker who wants to stand out, choose your right. 

The beauty of watches is that it’s all about you and your personal style. They’re designed to be a reflection of our habits, preferences, and personalities, so wear your watch on the wrist that feels right for you. There are no rules when it comes to watchmaking, let alone watch-wearing, so enjoy the freedom of it and wear your timepiece without any rules.

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