Category: Longines

Longines vs Oris: Brand Comparison

Posted on January 22, 2021September 8, 2023 by Ethan Richardson

Every watch enthusiast desires to choose the best timepiece in terms of functionality and looks. Watch lovers go for the watch that has a superior design and style. When shopping for watches, enthusiasts will notice the various elegant timepieces produced by Swiss powerhouses. With so many brands and models available in the market, it can be hard to decide which one is the best, especially when deciding between a Longines vs Oris. Searching on the internet is a time-consuming task, and no one has the time to do so. But don’t worry, we have done all the hard work for you.

If you are interested in purchasing extremely luxurious watches offered by Oris and Longines, you must be confused about which is the best one. To clear your confusion, we have provided you an in-depth comparison of the two renowned Swiss watch brands, Longines vs Oris.

Longines vs Oris: Resale Price

There isn’t a significant difference between the resale value of Oris and Longines watches. If you expect to get more value from your watch than its purchase cost, you will probably be disappointed as that’s not the case with these brands. But when it comes to selling a pre-owned watch, you will find Longines falls behind Oris, but it also depends on your watch’s condition. If your watch is old and has had many repairs, you might not get the price you expected. If you have kept it pristine, you can confidently demand the price of your own choice from the buyer. The resale price depends on how well you take care of your watch.

Longines vs Oris: Watchmaking

Longines and Oris, both Swiss watchmakers, are well aware of the art of making timepieces. Typically, mechanical watches are more challenging to craft as compared to other types of watches. With that being said, Longines offers quartz and mechanical watches. On the other hand, Oris has only produced mechanical watches.

People who are more into sports should choose a Longines watch because they have several classy sports models. Their Hydroconquest series and Longines Conquest collection are two of the most well-known sports watches. Generally, you will find their sports watches more refined than Oris’. Plus, in comparison to Oris, they have almost 400% more models for ladies.

Oris has the red rotor as their signature design in the watches. The Flagship Heritage and Heritage Classic collections are one of their top-rated collections of classic watches. Top of the line Longines timepieces are found to be intensively refined classic watches featuring extra mechanical complications. Diving enthusiasts can opt for their sporty, top-shelf models that are designed with their needs in mind.

Longines vs Oris: Precision and Accuracy

The COSC tests watches to certify precision and accuracy. COSC stands for Controle Officiel Suisse des Chronometres, and it is also known as the Swiss Institute of Chronometry.

To attest to the timepieces’ precision and accuracy, COSC does several tests on the watch movement. If they pass all of their tests, the caliber, the mechanical movement gets the Chronometer label as a reward. It also receives a COSC certificate that attests its accuracy. If a caliber can’t get an accuracy of a least -4/6 seconds daily deviation, the watch is not accurate and precise enough. Such a high score is perfect for a mechanical watch. But with the COSC testing, the price of the watches also goes higher. That is why some brands do the testing by themselves to lower the price tags of their models.

Oris Movement — New Oris 10 Day Power Reserve Movement

You can see the Chronometer tag clearly shown on the dial of Oris and Longines watches, proving that both of the brands are certified by the COSC. Some of the most accurate Longines watches are included in the Longines Record collection. Whereas Oris has some awesome chronometers as well in their watches, such as Oris Artelier Chronometer Date

Longines vs Oris: Longevity

Oris and Longines watches are renowned for their longevity. But in terms of maintenance, Oris models are recommended because Longines watches demand more repairs and services. A Longines watch cannot handle daily wear and faces some challenges to hold up in a harsh environment. Oris is designed just for such extreme conditions, especially their high-end sports watches. It means that you can take your Oris watch with you on adventures and vacations. No matter how rough and tough the activities are, Oris watches can easily sustain all of them. Activities like diving need a highly durable sporty watch like an Oris sports watch.

Longines vs Oris: Popularity and Brand Value

In terms of brand popularity, Longines takes the lead. It is a rich brand and is known for crafting luxurious watches for ages. No other brand has more brand value and brand popularity than Longines, except for a few Swiss brands, including Chopard, Rolex, Patek Philippe, and Omega. A report revealed that Longines is the fifth most famous Swiss watch brand on the planet. It gives a great idea about their popularity.

In contrast, Oris is a less famous brand. It is not even present in the top 50 Swiss brands, but Longines is included in this top 50 list. However, that doesn’t mean people aren’t aware of the brand. Not many private Swiss watchmaking companies have the brand recall of Oris. They have made a name in the watchmaking industry and are known for their luxurious and classy timepieces. But it is a luxury brand for only those customers who invest no more than $500 in a model. People who are more into spending five or more figures on a watch won’t find Oris a luxurious brand. Their watches fall into the more attainable, lower watch market, or less luxurious brand category. Oris watches are perfect for watch enthusiasts on a budget.

Longines vs Oris: Cost

You can find entry-level watches for no more than or around $1,000 from both the models out there. Oris and Longines watches are referred to as value luxury models

In terms of cost, Oris watches have added value in their least expensive models in contrast to Longines’ cheapest watches. The reason is that Oris features a self-winding automatic mechanical movement in their least expensive model. Hence, you will find a price of $600 or $700 for an entry-level watch by Longines. It has inexpensive quartz movements, justifying the lower cost of their cheapest model.

Longines vs Oris: Water Resistance

Before discussing the brands’ water resistance capability, it is crucial to have a good idea of what we mean by water resistance. To ensure the warranty claim and its durability, you should take good care of your diving watch.

Oris features a rotating bezel ring in its top-notch diving watches. Time markers can be set using the bezel when diving. Their dive watches also feature a screw-down winding crown. It seals the case that prevents the water from reaching inside of the case body. Oris ProDiver Pointer Moon is the perfect example of an excellent dive watch from Oris. It comes with a case that has a water resistance of 3,280 feet or 1,000 meters. Divers can take a lot of help and information from its feature of displaying seconds, minutes, hours, and tidal range that coincides with the moon’s phase.

On the other hand, people who are very adventurous and look to go deep in the water should not choose Longines models. The Hydroconquest series by Longines comes with a water resistance of only 1,000 feet or 300 meters. Although not suitable for diving, Longines models are perfect for showering, swimming, and light snorkeling.

Longines vs Oris: Conclusion

We have benchmarked Longines and Oris against each other to determine their qualities. From the above discussion, we can say that Oris watches give a sportier vibe, whereas Longines watches have a minimalist style. Plus, Oris watches are more suitable for tough environments and rough use. They are sturdier than Longines watches. Longines is more famous than Oris, but both are well-known for their classy and luxurious watches. On special occasions, you would prefer to bring out your Longines watch. While going on holidays on an island, you would go for Oris sport watches to have fun in those deep diving activities. Both Longines and Oris are excellent brands, but they are well-suited for different activities.

Longines vs Breitling Watches: Brand Comparison

Posted on January 9, 2021August 7, 2021 by Ethan Richardson

There’s something enigmatic about luxury watches that makes them worth every penny you spend. Unlike any other ordinary watches, both Longines and Breitling have unique features to offer. However, when it comes to buying luxury watches coupled with exclusive technology, you need to determine various factors before making a purchase decision, bringing us to the question of Longines vs Breitling.

Both Longines and Breitling luxury segments are rooted in deep history, heritage, class, style, sophistication, tradition, design, and, most importantly, quality. The Longines vs Breitling debate a daunting task for the watch enthusiast to choose one from both stunning timepiece brands. Allow us to take a closer look at both the luxurious watch brands to find out which is more praiseworthy, Longines or Breitling.

Longines vs Breitling: Market-Size

Since the introduction of Longines back in 1832, it has remarkably mastered providing the most elegant and extravagant timepiece collections of luxurious watches to the world. Over the last decade, Longines has extended its collections ranging from simple, classic, vintage to automatic watches without compromising quality.

In the last 188 years, the brand has transformed dramatically with time. It now focuses on designing future-proof watches, including dignified sports watches for activities like gymnastics or tennis.

As a highly-rated Swiss watch brand, Longines is among the top five most profitable influential brands globally. In 2018, Longines generated around $1.81 billion profit alone, reports revealed by the Swatch group. Every year, more than 700,000 watches have been sold alone in the Chinese market.

In addition to China, Longines is roaring like a lion in the Indian market. India is amongst the top 15 markets, aiming towards enlarging the franchise model in the next financial year. Besides China and India, Switzerland, Germany, the US, the UK, and Italy were among the global marketers for Longines.

swiss watch market — Estimated Market Share by Swiss Watch Brands in 2019

Breitling was founded in 1884 and was mostly known for precision-made chronometers designed for aviators. Over the last decade, Breitling has come a long way, gradually shifting its focus from pocket-size watches to fully functional wristwatches. This is when makers came into form and consistently pushed the limits of multi-functional and timeless designs. The company aims to fit all of its watches, from mechanical, military watches to dive watches with excellence and precision.

Just like Longines, Breitling is also achieving profitable growth with a positive performance in China, Hong Kong, and South Korea. However, social distancing measures due to the COVID-19 pandemic have dropped the sales, forcing the makers to boost their growth by relaunching the products.

Being considered a small yet niche player globally, Breitling, with a limited assortment of products, is expected to reach extreme heights by launching new collections on Watches & Wonders Geneva (a digital platform where Richemond brands unveil their watches every year). This way, Breitling hopes to bounce back, allowing watch lovers to enjoy life and luxury products simultaneously.

Longines vs Breitling: Popularity

The popularity of Longines is unmatchable and undisputable when compared to Breitling. Longines is the only luxury brand that has earned an excellent reputation in the market by fully understanding the changing needs of reliable shoppers. In China alone, the brand is achieving milestones with more than 400 retailers selling 600,000 to 700,000 watches every year. On the other hand, Breitling has made only 10 percent of its sales in Greater China.

Based in Saint-Imier, Switzerland, Longines luxury watches use highly efficient battery-powered quartz movements, unlike their biggest rival Rolex that has no quartz watches at all. Longines utilizes ceramic material for manufacturing extraordinary timepieces for both men and women. Being successful watchmakers for ages, Longines has been actively serving fascinating watches in various industries, such as aviation, sports, and entertainment. Many prominent personalities, such as tennis player Andre Agassi, actress and supermodel Chi Ling Li, and gymnast Giulia Steingruber, have associated with Longines for many years.

In contrast, Breitling is in the reinventing stage producing impressive models to appeal to a broader, less niche audience. Breitling watches are particularly known for their intensely intricate technical designs that can be worn every day.

Innovation & Technology

From the beginning, each design and element of Longines watches have exceeded the expectations leveraging major technological and advanced methods. Technical innovations have led them to change the appearance, aesthetics, and design of the watches from time to time. Longines has successfully launched the Asthmometer-Pulsometer Chronograph wristwatch and became the first company to introduce an LED-display watch. This makes them a recognized name that keeps on reinventing and pushing its limits with ever-increasing precision.

Just like luxury cars, luxury watches from Longines function flawlessly gives a sense of pride and the feeling of sophistication to the wearer. All Longines watches are built carefully and thoughtfully by hand while maintaining a balance between traditional techniques and modernization. To ensure longevity, each Longines model goes through a series of quality inspections by the best artisans in the industry.

If we talk about Breitling, the brand has steadily improved their models’ technology and innovations. Among the various brands, Breitling has a stronghold over technical watches, mainly chronographs.

Being a devoted partner of the aviation industry, the brand has played a crucial role in resolving its uncomplicated missions using ultra-modern technologies. Over the years, Breitling has distinguished itself from other niche brands by always uplifting, improving, and innovating in exclusive watches in terms of movements and watch exteriors.

Most Laudable Master Collection

Professionally speaking, Longines has broken many stereotypes by creating unique brand new watches that watch lovers have never seen before. From military, aviation, diver to dress, Longines has excelled while maintaining class and aesthetics.

Here are the most promising Longines watch collections:

Longines Master
Longines HydroConquest
Longines Heritage
Longines HydroConquest Green
Longines Spirit 40mm
Longines Heritage Classic Chronograph Tuxedo Dial
Longines Heritage Marine Nationale
Longines Record Automatic

Each collection of Breitling is packed with versatility, fantastic movements, and water resistance, including automatic mechanical features that could fit almost all sizes.

Let’s go through some of Breitling’s most famous and stylish watches:

Breitling Superocean Heritage
Breitling Avenger II Seawolf
Breitling Navitimer 8 B01 Chronograph 43
Breitling Chronomat
Breitling Premier B01 Chronograph 42 Norton
Breitling Colt
Breitling Superocean II

Comparing Longines and Breitling, it is hard to choose for the shopper the better brand. Longines is considered one of the oldest brands that has triumphantly grown over the years, whereas Breitling is another powerful brand, effortlessly unveiling masterpieces that appeal to the masses.

Longines vs Breitling: Takeaway

It is now crystal-clear that both the brands are coming up with timeless models while maintaining brand image fiercely in the market. However, it could be challenging for watch enthusiasts to choose the best. When it comes to comparing Longines and Breitling, the brands have massively grown and built an empire delivering better efficiency and a high standard of watches every year.

Both brands are excellent, but Longines may be the better choice. Longines has positively exploded in terms of strength, robustness, quality, and performance. Longines has the power to bring out and accentuate the masculinity in men and femininity in women magically to their wrist without much effort. With Longines, you have a plethora of fantastic options to choose from. Equipped with the right combination of craftsmanship, price value, and uniqueness, Longines collections separate them from other brands available in the market.

By adding more value, timepiece enthusiasts get a wide array of options, including many unimaginable styles that can be worn in a broad range of circumstances. From vintage-inspired pieces to contemporary design watches, Longines never fails to disappoint.

Get ready to combine all the elements beautifully on your wrist by making a sound investment through Longines. There is something about Longines that you will cherish forever. Every masterpiece is diligently crafted and sets you apart from the crowd. As there are no parameters for luxury products, you need to create your own style statement by choosing the perfect model that matches your personal style.

From simple and stylish to the most complicated designs, easily choose from a wide selection of Longines watches to upgrade your style quotient. No matter the occasion, discover a spectacular collection of luxury watches for both men and women from Longines.

If you believe in love at first sight, we genuinely believe you’ll fall in love with Longines’ new models and vintage and classic designs the minute you try them on.

Longines vs Tissot Watches: Brand Comparison

Posted on January 2, 2021July 6, 2023 by Ethan Richardson

When shopping for exquisite timepieces, most people give Swiss watch brands priority. Tissot and Longines are among the top Swiss watchmaking brands available in the market. This detailed comparison of Longines vs Tissot presents different facts about both of the luxury watch brands. Both Tissot and Longines are members of the Swatch Group, so the two watch brands are under the same watchmaking banner. However, this doesn’t mean they produce the same kind of watch models. Longines and Tissot target different areas of the watchmaking industry when creating their timepieces.

Longines is widely known in the watchmaking industry as a luxurious watch, while Tissot is more popular as a mid-range Swiss watchmaking brand. Even though Tissot isn’t considered a luxury watch brand, they still produce some costly heritage timepieces in their collections. Longines, known as a high-end watch brand, delivers very classy and elegant timepieces. Longines watches’ pricing is very exclusive, competing with other top Swiss luxury watch brands like Omega. When comparing these two brands, the designs and versatility of their models play an essential role. The two brands have a lineage in the watchmaking industry that cannot be overlooked.

The History of The Longines Brand

longines history — The Original Longines Factory

The Longines brand was founded in 1832 and prides itself in more than a century of watchmaking culture and craftsmanship. Since its inception, the company has managed to build a reputation for making high-end watches. When founded, the Longines watch brand was initially known as Raiguel Jeune and Cie. The brand was based in Saint-Imier, Switzerland. It wasn’t until 1867 that the brand changed its name to Longines and moved its operation to Les Longines, St. Imier.

In 1889, the Longines brand unveiled its logo, which is an hourglass with wings. The logo’s design hasn’t changed since it was created and has remained one of the authentic identifiers of the brand in the industry. Longines being a watchmaking brand from Switzerland means the brand uses the quartz movements used by Swiss watchmaking brands. The Swiss quartz movement is one of the most accurate watch movements in the watchmaking industry. With its impressive reputation of making luxurious watches of high quality, Longines has been awarded several contracts as official sponsors in sporting events. The brand even has partnerships with some top players in the sports industry.

Longines uses in-house movements in their watch models. The first Longines watch model to use the in-house watch movement was the Longines Calibre 20A. The watch was such a success that it even garnered an award during the 1987 Universal Exhibition held in Paris, France. The Longines Calibre 201A features an anchor escapement, which has a pendant and setting watch mechanism. Even though Longines makes luxurious watches, their models are still considered affordable compared to other luxurious watch brands like Rolex and Omega. The Longines brand is one of the respectable members of the Swatch Group Limited.

The History of the Tissot Brand

tissot history — Vintage Tissot Magazines Ads

Tissot is a Swiss-based watch brand that, over the years, has managed to gain immense respect in the global watchmaking industry. Tissot, like Longines, has more than a century of watchmaking history. The brand was founded in 1854, just a few years after Longines was founded. Tissot started by producing gold pocket watches. After that, the brand decided to expand its market coverage outside its home country. In their first year of operation, the brand reached the United States watchmaking market, and within five years, the Tissot brand was a household name in the Russian watch market.

Tissot has been operating in their Chemin des Tourelles, Le Locle headquarters since 1907. The brand has maintained the location as their primary factory until today. In 1910, the Tissot brand unveiled wristwatches that were made exclusively for women. Soon after, the brand also released its wristwatch collections made for men. The wrist watches for men were sleek but slightly different than the ones made for women, that’s why there are watches for small wrists that best caters for women size. The men’s wristwatches were bulkier.

Tissot started developing its in-house watch movements in 1917, and the brand also decided to produce high-quality timepieces that were affordable in the watchmaking industry. Tissot is famous for several innovations in the watchmaking industry. The Tissot non-magnetic wristwatch released in 1930 was the first non-magnetic watch. In the same year, 1930, the Tissot brand partnered with Omega to form the Société Suisse pour l’Industrie Horlogère (SSIH), the first Swiss watchmaking association.

Tissot is among the top watch brands popular in the sports industry due to its rich watchmaking history and tested accuracy. They have become the official timekeepers of some of the top racing teams in the world.

Longines vs Tissot: Watch Comparison

Longines and Tissot are definitely in the same banner in the watchmaking industry but occupy different watch markets. The Longines brand is a luxurious watchmaking brand with a high price tag on its timepieces, unlike Tissot, a budget-friendly watch brand. If you a watch enthusiast looking for a budget-friendly watch, you will opt for the Tissot brand, but you will pick a Longines model if you want a luxurious timepiece. The two main types of watch models you will find common in the Longines vs Tissot debate are the dive watches and the sports watches.

Longines vs Tissot: Dive Watches

Dive watches are designed for any underwater activity. These watches have particular features, which allow them to withstand pressure when they are submerged in water. Both Tissot and Longines have exceptional models, which fit in the category of dive watches. The Longines Hydro Conquest L3.640.4.56.6 and Tissot Seastar 1000 Chronograph are considered the top dive watches from each brand.

When looking at the dive watches from the two brands, both functionality and price play an important role. The Longines Hydro Conquest L3.640.4.56.6 feels like a premium grade diver’s watch with its water-resistance of up to 300 m or 1,000 feet, 38 hours of backup power, and highly accurate timekeeping thanks to the Japanese quartz movement. The Hydro Conquest, though subtle in appearance, has high functionality, making it a reliable diving watch. The Tissot Seastar 1000 offers a much affordable option and has the same designs as the Longines Hydro Conquest. With its compass-like aesthetics, the Seastar 1000 has an upper edge when it comes to design. The watch also has the same water-resistance level as the Hydro Conquest of 300 m or 1,000 feet.

After looking at the two models, it’s evident that the Longines Hydro Conquest L3.640.4.56.6 is a premium high-grade diver’s watch despite the higher price. Even though the Tissot Seastar 1000 might be a more affordable option when looking for a dive watch, the watch’s lithium battery-powered movement seems to be the main downside of the watch.

Longines vs Tissot: Sport Watches

These are watches that are more practical and less stylish. They are known to be more about precision and not about style. Longines and Tissot have several high-quality and luxury sports watches in their collection. We will compare the Longines Sports Legend L3.674.4.50.0 and the Tissot T-Race Swiss Automatic Chronograph.

The Longines Sports Legend L3.674.4.50.0 has a more traditional flair in design with a unisex appeal. The watch has a simple dial and a super compressor case design, hence the water-resistance of 300 m. The Sports Legend is seen as a marvel of watch engineering focusing more on the watch’s polished and exceptional functionality and less on appearance. The Tissot T-Race Swiss Automatic Chronograph comes in with a budget-friendly sport design and excellent functionality. The T-Race collection from Tissot is very popular due to its functionality and its racecar-like design. The watch model comes with chronograph functionalities and a magnifying glass on top of the date window display. The Tissot T-Race Swiss Automatic Chronograph is a wonderful blend of precision, style, and functionality.

The Tissot T-Race offers excellent quality and functionality, with a pocket-friendly price tag. The Longines Sports Legend L3.674.4.50.0, though with a minimalistic design, provides much more improved functionality, which is highly sought after when shopping for sports watches.

Longines vs Tissot: Conclusion

Tissot and Longines offer different incentives to watch connoisseurs, Tissot being the more well-rounded option between the two brands. Longines has the upper hand when it comes to brand recognition and producing high-quality, luxurious watches. The Longines brand has more to offer to watch enthusiasts compared to Tissot. Exquisite Timepieces offers a wide variety of Longines and Tissot watches depending on ones’ personal preference and taste. You will find a substantially expansive list of watches to choose from.